We’re All About

Mr & Mrs Coconut believe that business can be a tool for good. We’re all about Lifting the Vibe! Doing the right thing by the Earth, People, and the Ocean is important to us – we are beach-loving hippies at heart, and always have some new projects on-the-go to try and make a difference where we can. Here’s what we’ve been up to since the Raglan Food Co journey began …

Hint: Click the plus toggles to read more.


We wanted to do something about the global issue of bee population decline, so throughout 2016 we sponsored 14 permaculture beehives around NZ for Kiwi families who applied to be good ‘bee guardians’. The beehives were made locally in Tauranga by a wonderful couple who really care about bees…and at the end of the year, we ordered a 15th hive for our own garden! Click here to learn more about the Bee Friends project and see some of the hives.

The water quality of NZ’s streams and rivers is a growing concern due to intensive farming, and we absolutely love the vision Million Metres have of planting trees along waterways to protect natural habitats, filter pollutants and prevent erosion. We sponsored 2,143 trees over 2017 by pledging 50 cents from each Big Yoghi jar sold over fundraiser months. Click here to learn more about our tree planting project.

We’re committed to using glass jars for our main product ranges – even though glass is more expensive and trickier to ship. That’s because glass has an infinite life-cycle, and can be recycled over and over again without decreasing in purity or quality. Our jars are made from up to 92% recycled glass – how cool is that!

We joined the Climate Leaders Coalition in 2019 to show our commitment for doing business in a conscious, sustainable, transparent way. As part of the Coalition, we pledge to publishing our emissions publicly every year and setting ambitious targets for reduction. We’re proud to be part of leading the change for better business here in New Zealand.

The ‘Friends of Wainui’ are a wonderful group of local volunteers who have been caring for a beautiful bush reserve here in Raglan for the past 27 years. We have given all our team members the opportunity to help them out during paid work hours with tree planting, clearing, weeding, and general maintenance. We also sponsor the design of their annual fundraiser calendar. 

We are a team of animal-lovers, and believe that animals should be treated with respect & kindness. Since 2017 we’ve been monthly sponsors of the local Raglan animal sanctuary, Paws Awhile. In 2020 we also adopted two orangutans, Rocky & Rickina, through The Orangutan Project.


When we first heard about the awful situation going on in Syria, we knew we wanted to do something to help. So we got together all with our awesome foodie friends and raffled off some yummy goodie hampers, raising $1,775. This was put towards a soup kitchen effort in Lesvos, Greece, to feed the new arrivals.

We make sure that none of our extra yoghurt goes to waste. We’ve donated our products to all sorts of great charities over the past years – some of the ones we send regular donations to include Ka Pai Kai, Eat My Lunch, (both feeding kids in lower decile schools), Lifewise Merge Cafe (feeding the homeless), and Kaivolution Food Rescue.

Mr & Mrs Coconut slept on the streets in Auckland in July 2017 to fundraise for youth homelessness, raising over $2,000. Homelessness is a growing problem here in NZ, and we believe that everyone deserves a warm, safe place to sleep – the experience of sleeping outside on cardboard made that belief even stronger.

In August 2017 we became Raglan’s first Living Wage certified employer! Our team of yoghurteers are important to us and we believe the minimum wage isn’t the right standard to go by when paying people, considering how living costs keep rising. The Living Wage stands for making sure people are paid enough to live a good life, so our starting rate is now $21.15.

Mental & physical health are interconnected, and we do our best to take care of our team’s overall wellbeing. Some initiatives we have set-up in this space are getting a professional massage chair for our office to encourage people to take ‘mini breaks’, putting in place a 30-35 hour work week, allowing flexibility to work from home, and giving team members access to a Emergency & Wellbeing Fund, where staff can apply to have health-related expenses covered by us if they fall outside ACC. 

20 Ways to Take a Break


As surfers living in a beach-town, we love the ocean and don’t like the idea of big corporations mining our seabeds for profit. In October 2016 we helped Kiwis Against Seabed Mining (KASM) to protect our oceans by donating $2,500 towards the great work they’re doing. Since then we’ve continued to make regular monthly donations to chip in.

We also sponsored a short film made here in Raglan to highlight the importance of saving Maui & Hector’s dolphins and encourage people to take action. You can watch the film here.

It’s scary to think of how much plastic ends up in our oceans! We sponsor beach clean-ups around New Zealand20%to remove ONE MILLION pieces of plastic from our beaches. If you’d like to be part of this movement, then please contact us to request a clean-up pack and we’ll get one out to you, along with some yoghurt to fuel your clean-up efforts!

We are proud to be supporters of Sea Cleaners, and have donated $4,540 to their amazing work! They are a wonderful organisation who have cleaned up over 5.6 million litres of rubbish since 2002. Our team went out on one of their boats to clean up rubbish around the Raglan harbour, it was a great experience and we are inspired by their mission to free the seas from plastic.


There are many passionate surfers on our team, so it felt like a natural fit for us to join the ‘Between the Flags’ supporters club with a monthly donation to Surf Life Saving. We also support them with donations of yoghurt for special events. They are there for swimmers and surfers when they need it most and we are grateful for the amazing work they do.

A Big Thanks!

We want to thank each of you for being part of what we believe is a change in the way business is done. You can read the full RCY Code of Conduct here. Without you guys, we wouldn’t be able to do what we do, and we’re really grateful.

Together, we’re lifting the vibe!